Business School for the Rehab Chiropractor

How I Lost $1M by Playing Small

In this episode, I break down the cost of waiting — and how playing it safe could be costing you hundreds of thousands (or more).
From undercharging in my early years to clients who delayed action and paid the price, this episode is a reminder that the biggest risk is doing nothing.
Inside this episode:
- How I lost $1M by undercharging
- The “Beginner’s Paradox” that keeps you stuck
- Why waiting for the "right time" kills growth
- What to do instead — starting now
 
Ready to finally grow and scale your practice? Click here to apply for a free strategy call with our team.
Follow us on Instagram: @justinrabinowitz
Want more free resources? Download our exclusive Rehab Checklist – your step-by-step roadmap to a thriving practice.

7 Places Rehab Chiro Businesses Get Stuck (My Most Popular Instagram Post)

Welcome to Business School For The Rehab Chiropractor where we talk about the lessons I’ve learned in scaling my cash based rehab chiro practice to 7 figures without personally treating a patient. Now, I help other rehab chiros do exactly the same.
 
Wanna grow your rehab chiropractic practice? Click here.

What I Want My Kids to Know About Wealth (and to anyone who's ever wanted more than just money)

Watch now on YouTube → Click here to watch this episode
 
In this episode, you're getting a SPECIAL CLIP from our live event. 
 
It's a raw, heartfelt message about what real wealth actually means.
 
Spoiler: It’s not about a number in your bank account.
 
I share my personal stories, client transformations, and a letter to my children that brings it all home.
 
Whether you're in business, in school, or just trying to find your footing, this message is for you
 
Here’s what you’ll learn:
 
The difference between being rich and being wealthy
How to build wealth before the money shows up
Why "starting before you're ready" is the real shortcut
 
This episode isn’t just about business — it’s about identity, legacy, and courage.
 
Text it to someone who needs to hear it. DM Justin on Instagram with your thoughts. And if you’re ready to start living like you’re wealthy, this is your sign.
 
Want more free resources? Download our exclusive Rehab Checklist – your step-by-step roadmap to a thriving practice.

[REPOST] How To Pick An Affordable Price and Other Selfish Thoughts Rehab Chiropractors Hold

In this episode, I’m sharing the 7 biggest false beliefs I hear about money, pricing, and insurance — the same ones that keep most rehab providers stuck and undercharging.
 
From “my town is different” to “you need years of experience to charge more,” I break down the real reasons why these thoughts are holding you back — and what to do instead.
 
Here’s what you’ll learn:
Why charging less doesn’t make you more “accessible”
How affordability is often a mindset issue — not a pricing one
Why selling in healthcare is not unethical (and may be your #1 skill)
How to confidently raise your prices — no permission required
The truth about scaling high-ticket services
Follow us on Instagram @justinrabinowitz 
Want more free value? Download our exclusive rehab chiro checklist for your roadmap to success

[REPOST] This Has NOTHING To Do With My Business, But It Has Everything To Do With My Success (The Power Of Mindset)

Mindset - one of my favorite talking points when it comes to being a rehab chiro practice owner.
 
It is part of the foundation for growing a successful business!
 
So in this episode, I share how I grew and evolved my mindset. (Which grew my business as a byproduct) 
 
Things like self-awareness, self-talk, and who you share your information with have a TREMENDOUS impact on your life. 
 
Even though they may sound like little things, if you don’t get these aspects of your mindset right then they’ll cascade and cause grander problems in your life and business. 
 
Be careful about who you share with.
 
Your situation never changes, you do.
 
And become aware of the things that you say out loud.
 
...
 
Follow us on Instagram @justinrabinowitz 
Want more free value? Download our exclusive rehab checklist for your roadmap to success

The Rehab Chiro’s Guide To Profitable Ads

Not sure what types of ads to run—or how to tell if they’re actually working? 
You’re not alone. Many rehab chiros waste time and money on ad strategies that aren’t built to convert or scale.
In this episode, Justin sits down with the marketing team - Hannah and Kaylie - and they break down the core systems and tools behind running profitable digital ads for a rehab chiropractic practice—so you can stop guessing and start growing.
Whether you're behind the scenes or running the show, this episode is packed with practical takeaways you can apply to your next campaign.
Here’s what you’ll learn:
What types of ads to start with to make money fast
What the next level of digital marketing looks like for rehab chiros today
How to hone in your marketing messaging to attract the right types of leads and prospects
Our live event is THIS WEEKEND - and it’s too late to join our team and 100+ of the world’s top rehab chiros in person in New Jersey 
DM us on Instagram @justinrabinowitz to find out how to attend
Want more free value? Download our exclusive rehab checklist for your roadmap to success

How I Built A Business Without Sacrificing My Family

Click here to watch on Youtube!
In this episode, I’m sharing the real story of what it looked like to grow a business while raising a young family — and why I believe you don’t have to choose one over the other.
From 4am mornings to hiring before I was "ready," I walk through the rhythms, decisions, and mindset shifts that helped me integrate both worlds without burning out.
If you're a parent, a business owner (or both), this one's for you.
Here's what you'll learn:
Why the myth of “balance” keeps entrepreneurs stuck-How integration creates clarity and freedom
My exact daily routine as a parent and CEO
The decisions I made early that bought back time
What I’d tell my younger self about fatherhood and business
And more
Want to come as a guest to our Live Event on June 7-8? It's not too late... Click here to apply and we'll get in touch ASAP 
Click here to watch this week's episode on Youtube! 
 

How To Not Just Survive But Thrive In An Unstable Economy

Your patients aren’t broke—they’re scared.
In this episode, we break down the REAL reasons people hesitate to commit to care plans in a shaky economy—and exactly what to do about it.
You’ll learn the 3 patient personas that show up during economic uncertainty (including The Freezer and The Worrier)
Why your usual sales approach might be backfiring
And the simple leadership shifts that can help you convert with confidence.
Plus, I walk you through a recession-savvy care plan close you can start using today.
If you’re tired of seeing people say “I’ll think about it”... this episode is for you.
Guest passes are STILL available (but limited) for our next Rehab Chiro Mastermind LIVE event on June 7-8.
Click here to apply 
Want more resources? Get our free guide - the Rehab Chiro's Checklist – your step-by-step roadmap to a thriving practice.
 

Culture Over Everything: The Secret to a Thriving Chiro Practice

Want to build a practice where people don’t just get treated—but get transformed?
In today’s episode, we dive deep into what it truly takes to build an organization that transforms people from the inside out. 
It’s not just about systems, skills, or SOPs—it’s about leadership.
We explore how to create a place where people walk in and leave better, more aligned, and more empowered than when they arrived.
We’ll walk you through how to build a mission-driven team, create a culture people believe in, and turn your practice into a place where both patients and staff leave better than they came.
Guest passes are still available (but limited) for our next Rehab Chiro Mastermind LIVE event on June 7-8.
Click here to apply 
Want more free resources? Download our exclusive Rehab Checklist – your step-by-step roadmap to a thriving practice.

How To Survive A Recession As A Chiro Business Owner

Recession talk is everywhere—tariffs, negative GDP, uncertainty in the air. 
But what do you actually do when the economy dips and fear takes over? 
In this episode, I’m pulling back the curtain on how I not only survived the last major downturn—the COVID-19 pandemic—but grew our practice by 34% during it.
This isn’t theory. 
I’ve been there, built through it, and came out stronger. 
I’ll walk you through the exact mindset and strategies we used to thrive in a time when most businesses were just trying to survive.
You’ll learn:
Why speaking to people who have actually navigated a recession matters
How we closed for 60 days, grew 34%, and didn’t lose any staff
What to prioritize when others are cutting back
And more
If you're a chiropractic business owner feeling unsure about what’s next, this episode will give you real-world insight—and a solid plan to move forward with confidence.
Want to surround yourself with the world’s top rehab chiros? Apply for a guest pass to join us on June 7-8 for our next Rehab Chiro Mastermind Live.
Want more free resources? Download our exclusive Rehab Checklist – your step-by-step roadmap to a thriving practice.